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Get a top 10% podcast from the get-go. Make your podcast launch a success without having to learn about the whole process.
Understand who needs to be involved in the creation of the podcast
Define the right process & people - Host, Guests, Producer, Editor, Writer...
Define an introduction, choose the right music, record a voice-over
Respect the company's standards, visual (& audio) identity and branding
Choose a hosting platform and set-up RSS feed to distribute the show
Create a list of potential guests and schedule the first recordings
Make sure your first episodes are properly promoted for a rocket launch!
Align on strategy, objectives, angle, type of the podcast & KPIs (eventually ROI)
Make sure legal, marketing, PR & any other critical aspect is covered
Get the Podcast going and publish an episode zero to trigger the Directories
"The GHA Marketing Team is fantastic to work with. It never feels like selling is Guillaume’s top priority. Instead he is open for discussion and always focused on providing value and giving first. His team is great at picking out the right snippets and turning them into optimized Social Media short form content (mainly Instagram, TikTok and Youtube for me). Beyond the post-production work, Guillaume acted as a trusted advisor and consultant on how to make the most out of aspects of my podcast I didn’t initially consider. In a sea of folks bent on transactions, GHA emphasized value exchange and did so effortlessly."
Joe Ferraro,
Founder of Damn Good Conversations
Host of the One Percent Better Podcast
"Working with GHA Marketing has been extremely beneficial for our Finterview podcast. Their strategic thinking, impeccable attention to detail across all aspects of production, and exceptional communication skills have helped us achieve our media coverage and brand exposure targets.
I highly recommend GHA's services to anyone looking to take their podcast content game within the Fintech industry to the next level."
Kety Oliveira,
CMO of Integrated Finance
"GHA Podcast Marketing Agency simply knows how to deliver quality content that does well on any platform. With the very first Youtube video they edited for us, we tripled our average number of podcast-video views on Youtube. With very little guidance, they came up with an outstanding article that both matches our existing style and aligns with everything spoken in the episode. They also manage to take the whole audio quality of our show to the next level, regardless of our set up. Lastly, the Social Media short form content did great on both Mark and I Linkedin Profiles.”
Shawn Callahan,
Founder & Director at Anecdote International
Host of the Anecdotally Speaking podcast
Not ready yet? Download our Free ebook on how to Generate Leads with your podcast here.
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