Podcast Marketing Agency – GHA Podcast
Podcast Marketing Agency – GHA Podcast
By Guillaume and Hussam
Podcast
Who are Guillaume and Hussam?
Guillaume started his career as a Corporate Banker before becoming a Senior Finance Consultant at PwC. He then co-founded GHA Marketing together with Hussam.
With a Master degree in Business & Marketing obtained in France in apprenticeship (whilst working in a retail bank), he has always been fond of podcasts while doing sport and folding laundry (someone had to).
As a Podcast & Marketing Expert, he helps companies, entrepreneurs and Podcasters to define and execute revenue-generating podcasting strategies.
Hussam is an engineer by training and a former Senior Engineering Project Manager at Procter & Gamble. He then co-founded GHA Marketing together with Guillaume.
He graduated 1st of his class in the Mechanical Engineering with Management Degree from the University of Edinburgh in 2019. He made Guillaume discover Modern Wisdom, the podcast that inspired them to start GHA Marketing, and loves ice-cream.
With his engineering background and growth-hacking mindset, Hussam rolls-out and scale the most successful podcasts to reach companies' growth objectives.
Guillaume and Hussam started as podcasters themselves.
In March 2022, we started the Corporate Treasury 101 podcast, based on a gap perceived in the Corporate Finance educational space. The podcast is now the most listened-to podcast in the Corporate Treasury industry.
We noticed that podcasting was an excellent way to connect with the thought leaders & top mind of our industry, and to develop a brand. But most importantly…
Since then, we have grown from a small team to a global Podcast Marketing Agency that has high-dozens of podcasts under management at any one time.
We also started another show: B2B Podcast Stories, where we interview amazing podcasters about their story, and their business!
When working with GHA Marketing, you are choosing to work with expert marketers and podcasters.
We create and grow podcasts that generate revenue for your business.
Our values
We know what it means to publish content with your face on it, we do it for ourselves.
Whether it is through the interview or with your content, your first touch point with a potential customer is critical.
Working with us means getting the highest level of quality possible when it comes to podcasting. We would not have it any other way.
Podcast is good for content. It is great for branding. It is amazing for networking.
But with the right strategy & execution, it can also generate lots of revenue while doing all that.
With our years of experience as podcasters, marketers and lead generator we launch, grow and scale podcasts that generate revenues.
We are a partner with all our clients, not just a service provider.
Your success is our success, and we want to be in for the long-run.
We help your podcast succeed, grow, and meet your business objectives.
We started out helping startups generate leads with their podcast while producing content for their social media channel and website. We strategize with you how to kick off and scale a podcast in your niche whilst generating leads with it.
A B2B podcast serves as an effective tool for swiftly expanding your business via networking and generating new income streams. We establish the benchmarks in the industry for excellence in the production, strategic planning, and marketing for entrepreneurs and SMB’s podcasts.
We help you better understand how to attract sponsors and negociate bigger sponsorship contracts. We focus on view and impression growth whilst increasing your retention rate to increase recurring listens.
Our experience demonstrates a consistent ability to deliver strategic insight and unparalleled production quality to our corporate clients. We are well-versed in navigating the intricate procurement procedures, the intertwined hierarchies of management, and the extensive chain of decision-making and approval processes inherent in the corporate setting. We support you at every stage of the journey.
Reach out to discover how podcasting can contribute to your business's growth.
Not ready yet? Download our Free ebook on how to Generate Leads with your podcast here.
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